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    US Embedded System Electric Vehicle Market

    ID: 15042
    100 Pages
    Research Team
    07/2025

    US Embedded System Electric Vehicle Market Research Report By Component (Sensors, MCU, Transceivers, Memory Devices) and By Application (Infotainment & Telematics, Body Electronics, Safety & Security) - Forecast to 2035

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    Market Summary

    US Embedded System Electric Vehicle Market Overview:

    As per MRFR analysis, the US Embedded System Electric Vehicle Market Size was estimated at 1.15 (USD Billion) in 2023. The US Embedded System Electric Vehicle Market Industry is expected to grow from 1.5(USD Billion) in 2024 to 7.5 (USD Billion) by 2035. The US Embedded System Electric Vehicle Market CAGR (growth rate) is expected to be around 15.756% during the forecast period (2025 - 2035).

    Key US Embedded System Electric Vehicle Market Trends Highlighted

    The US Embedded System Electric Vehicle Market is experiencing notable shifts driven by increasing demand for energy efficiency and sustainable transportation solutions. One key market driver is the government's push for cleaner energy solutions, which includes financial incentives for electric vehicle (EV) purchases and investments in charging infrastructure. The Biden administration has outlined plans to boost electric vehicle adoption as part of broader aims to reduce carbon emissions and improve air quality in urban areas.

    Additionally, advancements in embedded system technologies, such as enhanced battery management systems and vehicle-to-grid capabilities, play a significant role in optimizing EV performance and efficiency.Opportunities within this market also abound, particularly for technology startups and established firms looking to innovate in the EV space. Collaborations between automotive manufacturers and tech companies are increasingly common as they work together to enhance the functionality and integration of embedded systems in electric vehicles.

    The growth of smart cities initiatives across the US also presents a unique opportunity to develop integrated transportation solutions, making it easier for users to adopt EV technology. Recent trends indicate a shift toward increased consumer awareness surrounding the environmental benefits of electric vehicles.Studies show that more consumers are considering EV ownership as they seek to reduce their carbon footprint, prompting manufacturers to focus on developing more user-friendly embedded systems that enhance the driving experience. Moreover, regulatory frameworks are evolving, encouraging the integration of advanced technologies such as autonomous driving features, which further emphasizes the importance of embedded systems in EVs. Overall, these developments highlight the dynamic landscape of the US Embedded System Electric Vehicle Market.

    US Embedded System Electric Vehicle Market size

    Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

    US Embedded System Electric Vehicle Market Drivers

    Government Initiatives and Regulations Supporting Electric Vehicles

    In the United States, government initiatives are playing a pivotal role in promoting the US Embedded System Electric Vehicle Market Industry. The Biden administration, for example, has been actively promoting legislation aimed at increasing the adoption of electric vehicles. The Electric Vehicle Charging Infrastructure Deployment Plan, associated with the Bipartisan Infrastructure Law, allocates $7.5 billion for developing the EV charging network across the country.

    This initiative is expected to significantly lower the barriers for consumers contemplating the switch to electric vehicles, thus enhancing market growth. According to the Department of Energy, a target of 500,000 public charging stations is intended to be established by 2030, which aligns with the goal of having 50% of all new vehicle sales being electric by 2030. Such ambitious policies and funding will undoubtedly stimulate the US Embedded System Electric Vehicle Market Industry as infrastructure availability remains a critical factor for mass EV adoption.

    Rising Consumer Demand for Sustainable Transportation

    The surge in consumer demand for sustainable transportation solutions is significantly propelling the US Embedded System Electric Vehicle Market Industry forward. A 2022 survey by the American Automobile Association (AAA) indicated that approximately 70% of U.S. adults are considering the purchase of an electric vehicle in the future, reflecting a cultural shift towards prioritizing eco-friendly alternatives.

    The increasing awareness of environmental issues, coupled with rising fuel prices, is prompting consumers to seek out electric vehicles as a viable option.Furthermore, the U.S. Environmental Protection Agency has noted a 6% increase in air quality concerns over the past two years, which has also influenced consumers' purchasing decisions, enhancing the focus on reducing their carbon footprint. As public interest in sustainability grows, so too does the potential market for embedded systems that enhance the functionality and user experience of electric vehicles.

    Technological Advancements in Battery and Charging Technologies

    Technological advancements in battery and charging technologies are significantly enhancing the prospects for the US Embedded System Electric Vehicle Market Industry. Major automotive manufacturers such as Tesla and General Motors are investing heavily in Research and Development to produce more efficient battery systems that provide longer ranges and shorter charging times.

    According to the U.S. Department of Energy, battery costs have declined by about 89% since 2010, enabling electric vehicles to become more financially competitive with traditional vehicles.The development of fast-charging technologies, predicted to drop charging times to under 30 minutes for most electric vehicles by 2025, is also expected to significantly increase consumer adoption rates. As these innovations continue to evolve, they will create new opportunities within the embedded systems of electric vehicles, further stimulating growth in the US Embedded System Electric Vehicle Market Industry.

    US Embedded System Electric Vehicle Market Segment Insights:

    Embedded System Electric Vehicle Market Component Insights

    The Component segment of the US Embedded System Electric Vehicle Market is positioned as a crucial part of the overall industry, highlighting the essential role played by various electronic components in enhancing vehicle performance and intelligence. Components such as Sensors are integral to achieving advanced driver assistance systems by providing critical data on vehicle surroundings and operational conditions. Meanwhile, Microcontroller Units (MCUs) serve as the brain of these systems, coordinating numerous functions in real time, which is vital for both safety and efficiency.

    Transceivers facilitate seamless communication between different vehicle systems and external networks, enabling features such as vehicle-to-everything communication, crucial for the future of smart transportation. Memory Devices are equally important, supporting the storage requirements for processing large volumes of data generated by various sensors and systems, thereby enhancing overall vehicle capabilities and intelligence. The trends in the market suggest growing demand for robust, efficient, and responsive electronic systems that support the increasing complexity of Electric Vehicle functionality.

    As technology continues to evolve, innovative solutions within these Component categories are likely to emerge, driving significant growth opportunities in the market. Challenges such as ensuring compatibility, reliability, and security of these systems remain focal points for manufacturers as they navigate the demands of a rapidly changing automotive landscape. Overall, the focus on enhancing the Component segment is expected to play a pivotal role in determining the future trajectory of the US Embedded System Electric Vehicle Market, where increased electrification and automation of vehicles will drive further investment and innovation.

    US Embedded System Electric Vehicle Market segment

    Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

    Embedded System Electric Vehicle Market Application Insights

    The US Embedded System Electric Vehicle Market has shown notable segmentation in its Application area, which includes Infotainment and Telematics, Body Electronics, and Safety and Security. The increasing integration of advanced technologies into vehicles has led to an expanding demand for these applications. Infotainment and Telematics systems are gaining traction due to the consumer's growing appetite for connected experiences and real-time data, which enhances driving convenience and safety.

    Body Electronics involves critical functions such as lighting, power management, and comfort features, playing a significant role in user experience and energy efficiency in electric vehicles.Furthermore, Safety and Security applications are paramount, as public concern for vehicle safety continues to rise, driving innovations in collision avoidance systems and cybersecurity measures. The trends indicate a shift towards more sophisticated and reliable technologies across these areas, making them vital in the US Embedded System Electric Vehicle Market. The interplay of these applications supports the broader growth narrative of the market as automakers increasingly focus on environmental sustainability and consumer preferences.

    US Embedded System Electric Vehicle Market Key Players and Competitive Insights:

    The US Embedded System Electric Vehicle Market is experiencing significant advancements, driven by the rapid evolution of technology and the demand for sustainable transportation solutions. This market is characterized by a growing number of companies focusing on integrating embedded systems into electric vehicles, enhancing overall vehicle performance, safety, and connectivity.

    The competitive landscape includes both established automotive manufacturers and new entrants, each vying for market share by investing heavily in research and development to innovate embedded systems that cater to the needs of tech-savvy consumers. The strategic collaborations and partnerships among companies, alongside the push for stronger regulatory frameworks towards electrification, have also intensified competition in this sector.

    Companies are striving to offer enhanced functionalities, such as advanced driver-assistance systems, real-time data processing, and improved energy management, setting the stage for a transformative shift in the automotive industry.Fisker has carved out a significant position in the US Embedded System Electric Vehicle Market thanks to its commitment to sustainable design and innovative technology. The company’s focus on developing vehicles that incorporate advanced embedded systems allows them to deliver a user-friendly driving experience while ensuring environmental sustainability.

    Fisker’s strengths lie in its visionary leadership, which emphasizes eco-friendly solutions, and a strong brand identity catering to environmentally conscious consumers. This aligns with the increasing demand for electric vehicles that not only prioritize performance but also address ecological concerns. The company has developed a well-rounded product line that highlights its technological advancements, leading to increased visibility and market presence within the competitive electric vehicle landscape of the United States.Lucid Motors is another important player in the US Embedded System Electric Vehicle Market, known for its luxury electric vehicles that seamlessly integrate cutting-edge technology and advanced embedded systems.

    The company's flagship product showcases impressive performance metrics and luxurious features, appealing particularly to high-end consumers looking for sustainable yet sophisticated transportation solutions. Lucid Motors has established a strong market presence by emphasizing high-quality manufacturing and innovative technology, which enhances the driving experience. The company has also engaged in strategic partnerships and collaborations to bolster its technological capabilities while expanding its product offerings.

    Furthermore, Lucid Motors has been proactive in pursuing mergers and acquisitions to enhance its technological edge and market reach, ensuring that it remains competitive in the rapidly evolving landscape of electric vehicles in the United States. This combination of high-performance offerings and tactical growth strategies positions Lucid Motors as a formidable competitor in the embedded systems domain of the electric vehicle market.

    Key Companies in the US Embedded System Electric Vehicle Market Include:

      • Fisker
      • Lucid Motors
      • Nissan
      • MercedesBenz
      • Volvo
      • Toyota
      • Tesla
      • Hyundai
      • Volkswagen
      • BMW
      • Audi
      • General Motors
      • Porsche
      • Ford

    US Embedded System Electric Vehicle Market Industry Developments

    Recent developments in the US Embedded System Electric Vehicle Market have been significant, particularly reflecting the ongoing shift toward electric mobility. In September 2023, Ford announced an expansion of its electric vehicle portfolio, focusing on enhancing embedded systems for improved navigation and efficiency. Major automakers like Tesla and General Motors are also heavily investing in advanced embedded technologies, with Tesla introducing updates to its Autopilot system that leverage embedded systems for enhanced safety and performance. In October 2023, Lucid Motors revealed its plans for a new electric model, featuring state-of-the-art embedded systems to optimize energy consumption.

    Notable mergers include Volkswagen's acquisition of a software company aimed at pioneering embedded technology solutions within its electric vehicle lineup, disclosed in August 2023. The US government continues to support electric vehicle initiatives, announcing funding for technology development and embedded system integration to bolster the market, projecting continued growth in this segment. Companies, including Nissan and BMW, are also enhancing their offerings through advanced electronic control systems aimed at improving user experience and vehicle performance, impacting overall market dynamics and pushing innovation in electric vehicle technology.

    US Embedded System Electric Vehicle Market Segmentation Insights

      • Embedded System Electric Vehicle Market Component Outlook
        • Sensors
        • MCU
        • Transceivers
        • Memory Devices
      • Embedded System Electric Vehicle Market Application Outlook
        • Infotainment & Telematics
        • Body Electronics
        • Safety & Security

    Market Size & Forecast

    Report Attribute/Metric Source: Details
    MARKET SIZE 2018 1.15(USD Billion)
    MARKET SIZE 2024 1.5(USD Billion)
    MARKET SIZE 2035 7.5(USD Billion)
    COMPOUND ANNUAL GROWTH RATE (CAGR) 15.756% (2025 - 2035)
    REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR 2024
    MARKET FORECAST PERIOD 2025 - 2035
    HISTORICAL DATA 2019 - 2024
    MARKET FORECAST UNITS USD Billion
    KEY COMPANIES PROFILED Fisker, Lucid Motors, Nissan, MercedesBenz, Volvo, Toyota, Tesla, Hyundai, Volkswagen, BMW, Audi, General Motors, Porsche, Ford
    SEGMENTS COVERED Component, Application
    KEY MARKET OPPORTUNITIES Autonomous driving technologies, Advanced vehicle-to-everything communication, Energy-efficient power management systems, Enhanced cybersecurity solutions, Real-time data analytics integration
    KEY MARKET DYNAMICS technological advancements, increasing environmental regulations, government incentives, rising consumer demand, competitive landscape dynamics
    COUNTRIES COVERED US

    Major Players

    US Embedded System Electric Vehicle Market Segmentation

     

     

     

    • Embedded System Electric Vehicle Market By Component (USD Billion, 2019-2035)

      • Sensors

      • MCU

      • Transceivers

      • Memory Devices

     

    • Embedded System Electric Vehicle Market By Application (USD Billion, 2019-2035)

      • Infotainment & Telematics

      • Body Electronics

      • Safety & Security

     

     

     

     

     

     

    Market Trends

    US Embedded System Electric Vehicle Market Overview:

    As per MRFR analysis, the US Embedded System Electric Vehicle Market Size was estimated at 1.15 (USD Billion) in 2023. The US Embedded System Electric Vehicle Market Industry is expected to grow from 1.5(USD Billion) in 2024 to 7.5 (USD Billion) by 2035. The US Embedded System Electric Vehicle Market CAGR (growth rate) is expected to be around 15.756% during the forecast period (2025 - 2035).

    Key US Embedded System Electric Vehicle Market Trends Highlighted

    The US Embedded System Electric Vehicle Market is experiencing notable shifts driven by increasing demand for energy efficiency and sustainable transportation solutions. One key market driver is the government's push for cleaner energy solutions, which includes financial incentives for electric vehicle (EV) purchases and investments in charging infrastructure. The Biden administration has outlined plans to boost electric vehicle adoption as part of broader aims to reduce carbon emissions and improve air quality in urban areas.

    Additionally, advancements in embedded system technologies, such as enhanced battery management systems and vehicle-to-grid capabilities, play a significant role in optimizing EV performance and efficiency.Opportunities within this market also abound, particularly for technology startups and established firms looking to innovate in the EV space. Collaborations between automotive...

    Market Segment Insights

    Smartphone Sensors Smartphone Type Insights

    The Smartphone Sensors market segmentation, based on smartphone type, includes standard smartphone, rugged smartphone, smartwatches, and other wearable. The standard smartphone segment dominated the market, accounting for the maximum market revenue. A smartphone is a mobile phone with a built-in computer and advanced features, such as web browsing and operating system, which are not associated with its counterpart. The rising mobile internet use, rising disposable income in developing countries, and high ownership of premium design smartphones are a few factors that are anticipated to grow smartphone sales. Smartphones are helped by a mobile operating system that offers advanced computing facilities. A smartphone can also work as a digital media player for uploading photos, videos, and music through a single interface.

    Smartphone Sensors Market, By Device Type Outlook, 2024 & 2035

    Smartphone Sensors Manufacturer Insights

    The Smartphone Sensors market segmentation, based on the manufacturer, includes Apple Inc., Samsung Electronics, Huawei Technology, Xiaomi Inc., Oppo, Sony Corporation, HMD Global, and others. The Apple Inc. segment generated the most revenue due to its superior quality. Apple’s iPhone stands out over all other smartphones in the market. Apple Inc. is the market leader because they use more sensors in their devices to provide unique features. For Instance: Apple’s iPhone 12 uses a lidar for depth sensing, proximity for 3D touch, a gyroscope for compass, GPS, face ID for biometrics, auto-off, a barometer, a magnetometer for compass & GPS, and an ambient light sensor for auto-dimming displays. The better user experience, increased accessibility, and more security these sensors offer consumers to boost the segment‘s growth.

    Smartphone Sensors Application Insights

    The Smartphone Sensors market segmentation, based on the manufacturer, includes Apple Inc., Samsung Electronics, Huawei Technology, Xiaomi Inc., Oppo, Sony Corporation, HMD Global, and others. The Apple Inc. segment generated the most revenue due to its superior quality. Apple’s iPhone stands out over all other smartphones in the market. Apple Inc. is the market leader because they use more sensors in their devices to provide unique features. For Instance: Apple’s iPhone 12 uses a lidar for depth sensing, proximity for 3D touch, a gyroscope for compass, GPS, face ID for biometrics, auto-off, a barometer, a magnetometer for compass & GPS, and an ambient light sensor for auto-dimming displays. The better user experience, increased accessibility, and more security these sensors offer consumers to boost the segment‘s growth.

    Smartphone Sensors Regional Insights

    The Smartphone Sensors market segmentation, based on the manufacturer, includes Apple Inc., Samsung Electronics, Huawei Technology, Xiaomi Inc., Oppo, Sony Corporation, HMD Global, and others. The Apple Inc. segment generated the most revenue due to its superior quality. Apple’s iPhone stands out over all other smartphones in the market. Apple Inc. is the market leader because they use more sensors in their devices to provide unique features. For Instance: Apple’s iPhone 12 uses a lidar for depth sensing, proximity for 3D touch, a gyroscope for compass, GPS, face ID for biometrics, auto-off, a barometer, a magnetometer for compass & GPS, and an ambient light sensor for auto-dimming displays. The better user experience, increased accessibility, and more security these sensors offer consumers to boost the segment‘s growth.

    Smartphone Sensors Market, By Device Type Outlook, 2024 & 2035

    Smartphone Sensors Price Insights

    The Smartphone Sensors market segmentation, based on price, includes USD 300 to USD 500, USD 100 to USD 300, above USD 500, and under USD 100. The USD 300 to USD 500 segment dominated the market revenue in the projected period. Most smartphones sold in medium-end devices have a sensor within this range. For instance: Nubia launched a new flagship Android device powered by the latest Snapdragon 8Gen 2CPU. The OEM has also specified that this gadget, which peculiarly seems to go by the name Z50 even though its processor was the z40 Pro, will compete with the Xiaomi 13 and iQOO11 series with cutting-edge LPDDR5X RAM and storage with the most recent UFS 4.0 spec.

    Get more detailed insights about US Embedded System Electric Vehicle Market

    Key Players and Competitive Insights

    Leading market players are investing heavily in research and development to expand their product lines, which will help the Smartphone Sensors market, grow even more. Market participants are also undertaking various strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and growing market climate, the Smartphone Sensors industry must offer cost-effective items.

    Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the Smartphone Sensors industry to benefit clients and increase the market sector. In recent years, the Smartphone Sensors industry has offered manufacturers some of the most significant advantages. Major players in the Smartphone Sensors market, including MS AG (Austria), Broadcom Inc. (US), DYNA IMAGE Corporation (China), Murata Electronics Oy (Finland), NEXT Biometrics Group ASA (Norway), Omron Corporation (Japan), Samsung Electronics Co. Ltd. (South Korea), Sony Corporation (Japan)., and others, are attempting to increase market demand by investing in research and development operations.

    Samsung is dedicated to abiding by local laws and regulations and enforcing a strict code of conduct for all employees. Samsung adheres to a straightforward business tent: to usage its technology and expertise to develop top-notch goods and services that make a more cultured world. Samsung provides a high importance on its people and technologies to do this. For Instance: In January 2023, Samsung Electronics launched its new MICRO LED, Neo QLED, and Samsung OLED product lines, along with lifestyle products and accessories, before CES® 2023.

    Apple Inc. is a multinational American technology business with its main office in Cupertino, California. According to revenue, Apple will be the top technological business in the world in 2022, with US $ 394.3 billion in sales. According to market capitalization, Apple is the largest corporation in the world as of March 2023. For Instance: In September 2022, the iPhone 14 and iPhone 14 Plus, which come in two sizes, 6.1 and 6.7 inches and include a smart design, camera upgrades, and game-changing new safety measures, were introduced by Apple. The iPhone 14 and iPhone 14 Plus have a powerful camera system that incorporates the primary and front TrueDepth cameras, the Ultra Wide camera for uncommon perspectives, and the photonic engine, an enhanced picture pipeline.

    Key Companies in the Smartphone Sensors market include

    MS AG (Austria)
    MS AG (Austria)
    MS AG (Austria)
    MS AG (Austria)
    MS AG (Austria)
    MS AG (Austria)
    MS AG (Austria)

    Industry Developments

    • September 2022: Comcast and Samsung Electronics announced their partnership to create 5G Radio Access Network (RAN) technologies to enhance 5G connection for Xfinity Mobile and Comcast Business Mobile users in Comcast service zones. Samsung will provide 5G RAN technology, and Comcast will deploy Citizens Broadband Radio Service (CBRS) and 600 MHz spectrum to provide 5G access to consumer and business users in the US.
    • October 2022: Huawei announced the release of the newest antenna solutions, including the Maxwell platform and the X2 antenna series, for the subsequent 5G antenna innovation stage. The new technologies speed up 5G deployment by improving antenna and setup capabilities.

    Market Segmentation

    Smartphone Type Outlook

    • Standard Smartphone
    • Rugged Smartphone
    • Smartwatches
    • Other Wearable

    Price Outlook

    • USD 300 to USD 500
    • USD 100 to USD 300
    • Above USD 500
    • Under USD 100

    Manufacturer Outlook

    • Apple Inc.
    • Samsung Electronics
    • Huawei Technology
    • Xiaomi Inc.
    • Oppo
    • Sony Corporation
    • HMD Global

    Application Outlook

    • High-Level
    • Mid-Level
    • Low-Level

    Manufacturer Outlook

    North America
    • US
    • Canada
    Europe
    • Germany
    • France
    • UK
    • Italy
    • Spain
    • Rest of Europe
    Asia-Pacific
    • China
    • Japan
    • India
    • Italy
    • Australia
    • South Korea
    • Rest of Asia-Pacific
    Rest of the World
    • Middle East
    • Africa
    • Latin America

    Report Scope

    Report Attribute/Metric Source: Details
    MARKET SIZE 2018 1.15(USD Billion)
    MARKET SIZE 2024 1.5(USD Billion)
    MARKET SIZE 2035 7.5(USD Billion)
    COMPOUND ANNUAL GROWTH RATE (CAGR) 15.756% (2025 - 2035)
    REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR 2024
    MARKET FORECAST PERIOD 2025 - 2035
    HISTORICAL DATA 2019 - 2024
    MARKET FORECAST UNITS USD Billion
    KEY COMPANIES PROFILED Fisker, Lucid Motors, Nissan, MercedesBenz, Volvo, Toyota, Tesla, Hyundai, Volkswagen, BMW, Audi, General Motors, Porsche, Ford
    SEGMENTS COVERED Component, Application
    KEY MARKET OPPORTUNITIES Autonomous driving technologies, Advanced vehicle-to-everything communication, Energy-efficient power management systems, Enhanced cybersecurity solutions, Real-time data analytics integration
    KEY MARKET DYNAMICS technological advancements, increasing environmental regulations, government incentives, rising consumer demand, competitive landscape dynamics
    COUNTRIES COVERED US

    Market Highlights

    Author

    Aarti Dhapte
    Team Lead - Research

    She holds an experience of about 6+ years in market research and business consulting, working under the spectrum of information communication technology, telecommunications and semiconductor domains. aarti conceptualizes and implements a scalable business strategy and provides strategic leadership to the clients. her expertise lies in market estimation, competitive intelligence, pipeline analysis, customer assessment, etc.

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    FAQs

    US Embedded System Electric Vehicle Market Segmentation

     

     

     

    • Embedded System Electric Vehicle Market By Component (USD Billion, 2019-2035)

      • Sensors
      • MCU
      • Transceivers
      • Memory Devices

     

    • Embedded System Electric Vehicle Market By Application (USD Billion, 2019-2035)

      • Infotainment & Telematics
      • Body Electronics
      • Safety & Security

     

     

     

     

     

     

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